The A.P.E. Onlus Endometriosis Project Association is a national non-profit association founded in 2005 to give a voice to the silence of women suffering from endometriosis and living with this disease every day. Services:
Analysis and Strategy
Planning and Creativity
Website Development and Software Engineering
Statistical Analysis and Reports
The aim of this non-profit organization is that of raising awareness and focussing the attention of more and more people on a widely spread but little-known disease such as endometriosis.
The "Strength in Silence" contest was created by Layoutweb specifically to help A.P.E. Onlus spread this message, using the great potential made available by the web. Following the objectives and requirements of A.P.E.Onlus, the web agency was responsible for the organization of the entire event, beginning with the creation of the www.laforza.apeonlus.com website and starting ppc activities on Facebook.
In addition, thanks to its network of contacts acquired through digital PR activities, it enlisted celebrities from the world of entertainment and fashion to act as judges. The prizes for this contest are Borsalino hats and TOY G items and the top award is a weekend for two people at an Austrian Spa resort.
Over one thousand people signed up for the contest in the first two weeks alone: this helped the initiative to go viral and it spread the awareness message, as was hoped by the association's volunteers.
Go to Layoutweb project