Strategic Digital Advisors.

Custom Phone



Company:
Custom Phone is Custom's new business unit dedicated to the world of mobile and B2C market. The brand's smartphones, phablets and accessories are characterized by the latest design and technology with reliable performance at very competitive prices, a feature that makes these products perfect solutions for all ages and all budgets.

Services:
Website Development and Software Engineering
Web Maintenance
Web Marketing
Search Engine Placement
Statistical Analysis and Reports
Web Hosting



The project:
Custom Phone's new e-commerce platform, created by Layoutweb simultaneously with the launch of the company's mobile products, is the heart of Custom's new challenge to the B2C market: the e-shop not only wants to be an online store, but also a real driving force to raise brand awareness, as well as the main sales vehicle to the final consumer.

Functionality, clarity and usability are the focal points of the new e-commerce project. While maintaining the " cleanliness " and style of Custom's corporate website, however, it was conceived with its own identity, with bold and appealing graphics, designed to attract even the younger audiences.

The website - naturally web responsive to be better viewed on mobile devices - allows the user to see Custom's offer from the homepage, divided by product types and enriched with images and prices that allow surfers to immediately choose where to direct their shopping.
The individual product data sheets are easily accessible and are accompanied by detailed images, highlights of the main technical information, user manual download, and of course immediate possibility to request product information or add it directly to your cart.
Purchasing is simple and fast: for those who want it, registration to the website is not required and the shopping cart itself was designed by Layoutweb's team to help not to "get lost" in the various steps, all set in a single page and marked by progress bars to always know where you are.

Layoutweb has also edited the editorial plan for the communication of the new business division Custom Phone and its products on some of the main national press circuits and, as regards the offline communication, it has taken care of the creation of folders dedicated to Custom's new range of mobile solutions, obviously inspired by the style and graphics of e-commerce.
Go to Layoutweb project
Company Number 8450413 - VAT Number 170238918 | Legal notes

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