Custom, group leader in the production of cash register systems, ticket and gaming sector, has chosen Layoutweb again for its new digital challenge, this time addressed to B2C.
The company, in conjunction with the birth of the new business unit dedicated to the world of furniture, has entrusted Layoutweb with the implementation of Custom Phone's e-commerce.
The new e-commerce platform is the heart of Custom's new challenge, and it has been designed as a real tool to introduce the brand to the general public as well as the main sales vehicle for new products.
Easy to navigate, clear and usable, Custom Phone's website was born with a defined identity, a world apart from that of the company's corporate website of the, while maintaining its cleanliness and style.Custom Phone's whole offer is visible right from the homepage, so that users can easily target their search on the mobile device that best suits their needs.The individual product data sheets are just one click away and buying is simple and quick: the steps are all set in a single page and marked by progress bars to always know where you are.
Layoutweb, in addition to the e-shop, has overseen the drafting of the communication plan of the new division Custom Phone, and the creation of offline communication materials.